Johnathon Strebly


Director of Creative Services, HCMA Architecture + Design, and President-Elect of the International Council of Design (ico-D)


As a design director, mentor, educator and advocate for creativity, Johnathon provides environments where innovative thinking is encouraged.

Johnathon brings decades of experience and involvement in the applied arts, encouraging growth and change in creative industries. As Director of Creative Services for the HCMA Architecture +Design team, he both challenges and contributes to the contemporary fabric of design today, and tomorrow.

Johnathon has directly influenced designers navigating the unique challenges of today’s design environment by developing, implementing and sharing his experience within curriculum design, advisory committees, and programming for design agencies and educational institutions.


He founded the brand strategy and communications agency The Notice Group in 2000 and is the President-Elect of ico-D (International Council of Design), Past President of GDC (Graphic Designers of Canada), and Past President of CAPIC Vancouver (Canadian Association of Professional Image Creators). He is also a founding committee member of CreativeMornings Vancouver and Interesting Vancouver.